Japan Printing

160 Broadway, Ground Floor New York, NY
Phone: (212) 406-2905

Stumped on Fonts? 33 Popular Font Pairings

August 17, 2018 / Inspiration
Font Pairings

It’s typical for a designer to spend a reasonable amount of time deciding on which typefaces to pair up. This process can go rather smoothly, or it can be a painful, drawn-out process. You want to find a pair that works well together, a harmonious union that doesn’t fight your eye for attention, and yet is still visually striking. Overall, this task is probably the most frustrating and time-consuming aspect of any design project since it can be hard to get right. The fact that there are thousands of typefaces currently available doesn’t make the task at hand any easier. There are so many fonts out there that the overall process can make any person feel defeated and exasperated.
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No Photoshop? No Problem! The Best FREE Photoshop Alternatives

July 3, 2018 / Inspiration
Free Photoshop Alternatives

Many look to the industry standard program, Adobe Photoshop, when they need to edit, manipulate, or enhance their image. However, in some instances using this powerful program may be overkill. While Photoshop is an excellent program, some may not be able to afford the subscription cost, or maybe they don’t need all the extra features and are just looking for a free image editing program. Luckily, Photoshop is not the only image editor available on the market. In fact, many Photoshop alternatives have popped up over the past few years, especially after Adobe’s move to the Creative Cloud.
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The Impact of Silhouettes

June 26, 2018 / Conversation, Inspiration
Impact of Silhouettes

Silhouettes have been part of human expression for thousands of years, going all the way back to ancient China. The power and impact of silhouettes truly define what it means when artists and designers say “less is more.” The basic form of the silhouette removes all detail and eliminates all distractions from what is being conveyed. This allows for a full range of expressions that can be simple or dynamic. Just ask any film director about silhouettes, and how vital they can be in helping to create compelling scenes.
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The Hidden Power of Fonts

June 16, 2018 / Conversation, Inspiration
Power of Fonts

Today more than ever scientists, psychologists, and designers are unlocking the secrets of the font. This new understanding is helping to unlock the power and influence that lies behind the very shape of our words. Companies have spent millions of dollars on countless studies done by marketing researchers, in attempt to find the perfect font for campaigns. The findings have created more questions than answers, and have gone to the very heart of the mystery of the human psyche and how we perceive the world around us. This is probably why some people spend way too much time looking for the perfect font.
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Using Nature-Inspired Designs

June 6, 2018 / Inspiration
Using Nature-Inspired Designs

One of the hottest printing trends this year has been using nature-inspired designs and incorporating natural and organic patterns into designs and logos. It seems like everywhere you look, examples of natural design are sprouting up all over the place.
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2018 Logo Design Trends

May 5, 2018 / Uncategorized
Logo Design Trends

We are almost mid-way into 2018, and designers have been showcasing their innovative approaches to logos. When looking at logo design trends, it is important to take inspiration rather than mimic others. Examine the characteristics of the newest creative designs to create your own relevant and distinguished logo for your brand.

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Food Business Branding: The Most Appetizing Colors

July 31, 2017 / Inspiration
food business branding

There is a psychology to color when it comes to branding any business, which includes food companies. Color affects consumers in both a conscious and subconscious way, making it a powerful leveraging tool to sell products. There is only a small window (2-3 seconds) when a product is in front of a consumer, so it’s important to make it count. Here are how different colors affect food business branding.

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Fonts Throughout History: 10 Typefaces with Global Branding Recognition

June 13, 2017 / Inspiration
fonts throughout history

Typography is crucial in the design of a logo, and these fonts throughout history have been trailblazers in brand success.

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