Japan Printing

160 Broadway, Ground Floor New York, NY
Phone: (212) 406-2905

When Should I Use An Embossed Business Card?

September 4, 2018 / Conversation
Embossed Business Card

When it comes to business cards, you want yours to stand out from the crowd. Business cards are a dime a dozen, so if you don’t want yours to end up in the trash, you need to stand out. One way to get your brand noticed is by using an embossed business card as your design. Embossed printing is characterized by a 3-dimensional pattern that is pressed into the paper, and the use of ink isn’t always necessary. Using this printing method is an excellent way to impress potential customers or clients, and can give your brand that quality image that you strive for. Even though embossing can cost more, the benefits certainly outweigh the cost difference.
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Blogger Business Card Tips: How to Get Started

May 27, 2018 / Inspiration
blogger business card tips

We are currently living in a market where blogging is very much a sustainable business for thousands of people. Because of this, bloggers need a business card just as much as any other business owner. Even if blogging is something you consider a side job or project, personal branding in the form of a business card can make a positive impact on the people they come into contact with you and your brand. That being said, this relatively new and unconventional career path requires specifications be addressed on their business cards. For this reason, here are some helpful tips when creating your blogger business cards:

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2018 Logo Design Trends

May 5, 2018 / Uncategorized
Logo Design Trends

We are almost mid-way into 2018, and designers have been showcasing their innovative approaches to logos. When looking at logo design trends, it is important to take inspiration rather than mimic others. Examine the characteristics of the newest creative designs to create your own relevant and distinguished logo for your brand.

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Best Tips to Build a Long-Term Customer Base

February 26, 2018 / Conversation
Tips to Build a Long-Term Customer Base

Your relationship with your customers will make or break your business. Not only do you want to strive for good customer relations, but you want to build relationships that are meaningful and long-lasting, so here are the best tips to build a long-term customer base.

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How to Build a Brand that People Trust

February 22, 2018 / Conversation

When selling a product or service, your efforts will be essentially useless if you don’t have a company and brand that people trust. Conversely, when customers and prospects feel that they can trust you, they will be more likely to buy what you are selling. There are many ways to build trust amongst consumers, and for this reason, it is important to tailor your trust-building strategy based on targeted research of your customer base. That being said, here are some basic guidelines on how to build a brand that people trust:

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Learn From the Greats: Successful Rebrands Throughout History

August 29, 2017 / Conversation
successful rebrands throughout history

Many companies have tried, not as many have been successful, but successful rebranding is possible A successful rebranding campaign requires vision that inspires growth, change, and connection. Here are some examples of great companies that transformed their brand, reputation, and skyrocketed to leaders in the business world. These successful rebrands throughout history took the risk and came out stronger than ever.

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Top Tips for Successful Rebranding

August 27, 2017 / Inspiration
successful rebranding

Rebranding can be intimidating for many, but it doesn’t have to be! In fact, can it be wildly successful when done thoughtfully and strategically. Here are the top tips for successful rebranding.

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Food Business Branding: The Most Appetizing Colors

July 31, 2017 / Inspiration
food business branding

There is a psychology to color when it comes to branding any business, which includes food companies. Color affects consumers in both a conscious and subconscious way, making it a powerful leveraging tool to sell products. There is only a small window (2-3 seconds) when a product is in front of a consumer, so it’s important to make it count. Here are how different colors affect food business branding.

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