Japan Printing

160 Broadway, Ground Floor New York, NY
Phone: (212) 406-2905

Printing 101: Should I Print a Matte or Glossy Brochure?

February 25, 2019 / Conversation
Matte or Glossy Brochure

Even in today’s technology-driven world, brochures are still utilized as they are a tried and true marketing tool. Besides flyers, brochures are a hot commodity since they are an effective way to communicate important information. Plus, brochures are cost effective, have the potential to cover a lot of information, and are extremely versatile. However, one of the main questions that often arise during the planning stages is, should I print a matte or glossy brochure? This design aspect should never be overlooked, as it is just as important as designing the logo, choosing the typography, as well as the color(s) used on the brochure.

Read more


Should You Include a QR Code on a Business Card?

February 20, 2019 / Conversation
QR Code on a Business Card

One of the most pressing questions, asked by business card designers, in the modern age is, whether or not to include a QR code on a business card? The two most common answers are “of course, here’s mine” or “what is a QR code?” While the question seems straightforward, the answer exposes the truth about what side of the digital divide your company is on. If you find your company seems to be stuck in the slow lane on the information superhighway, here is a handy primer on all things QR, and why your marketing project might need one.

Read more


Emerging Graphic Trends of 2019

January 17, 2019 / Conversation
Graphic Trends of 2019

Welcome to a new year, the time for celebrations and resolutions to do better than the last. It’s also the perfect time to take a long hard look at your company’s media and marketing products and make sure that your style and brand look as fresh as the date. For some much-needed inspiration, here are the emerging graphic trends for 2019.
Read more


When Should I Use An Embossed Business Card?

September 4, 2018 / Conversation
Embossed Business Card

When it comes to business cards, you want yours to stand out from the crowd. Business cards are a dime a dozen, so if you don’t want yours to end up in the trash, you need to stand out. One way to get your brand noticed is by using an embossed business card as your design. Embossed printing is characterized by a 3-dimensional pattern that is pressed into the paper, and the use of ink isn’t always necessary. Using this printing method is an excellent way to impress potential customers or clients, and can give your brand that quality image that you strive for. Even though embossing can cost more, the benefits certainly outweigh the cost difference.
Read more


Looking for a High-Quality Designer? Look for These 4 Essential Traits

August 3, 2018 / Conversation
Traits of a High-Quality Graphic Designer

When you have an idea in mind for an exciting design project, it’s common to want to get it off the ground as quickly as possible. However, one of the significant hurdles you need to pass is finding a reliable, high-quality designer that can take your vision and make it a reality, successfully. If you are looking for a “graphic designer with experience” you are sure to find many of them, but locating the cream of the crop can be a more arduous task. It can become overwhelming even. Luckily, there are some traits to look out for when you are deciding on a good graphic designer.
Read more


The Modern Dilemma: Paper or Plastic Business Cards?

July 29, 2018 / Conversation
Paper or Plastic Business Cards

Like it or not the modern age has arrived and one question seems to permeate the high tech world of today. What is better, paper or plastic? Not necessarily an age-old question, but something tells us that it probably will be in the distant future, especially when it comes to printing business cards, as both mediums are readily available. However, knowing if you would you like paper or plastic can be a difficult decision for many to make.
Read more


The Impact of Silhouettes

June 26, 2018 / Conversation, Inspiration
Impact of Silhouettes

Silhouettes have been part of human expression for thousands of years, going all the way back to ancient China. The power and impact of silhouettes truly define what it means when artists and designers say “less is more.” The basic form of the silhouette removes all detail and eliminates all distractions from what is being conveyed. This allows for a full range of expressions that can be simple or dynamic. Just ask any film director about silhouettes, and how vital they can be in helping to create compelling scenes.
Read more


The Hidden Power of Fonts

June 16, 2018 / Conversation, Inspiration
Power of Fonts

Today more than ever scientists, psychologists, and designers are unlocking the secrets of the font. This new understanding is helping to unlock the power and influence that lies behind the very shape of our words. Companies have spent millions of dollars on countless studies done by marketing researchers, in attempt to find the perfect font for campaigns. The findings have created more questions than answers, and have gone to the very heart of the mystery of the human psyche and how we perceive the world around us. This is probably why some people spend way too much time looking for the perfect font.
Read more