There is a psychology to color when it comes to branding any business, which includes food companies. Color affects consumers in both a conscious and subconscious way, making it a powerful leveraging tool to sell products. There is only a small window (2-3 seconds) when a product is in front of a consumer, so it’s important to make it count. Here are how different colors affect food business branding.
Feeling lazy this summer? You are not alone. It has been proven that people lose business motivation during the summer months. However, the business world never stops moving, and it is important to keep up all year round. Because of this, here are some helpful ways to get motivated this summer.